Scams: how to know?

So I made a website and Facebook to promote my photography side gig and I have been getting a ton of scams from fake Facebook accounts reaching out and even inquiries on my Pixie Set website. Is there a way to know for sure if messages are scams or how do I get less of them? I’m just frustrated because I get excited and then they end up being from Indonesia using someone else’s Facebook account saying they’re located where I am. I report them everytime I figure it out but sometimes it takes a while and help from AI to figure it out as they’ll provide me all of the information I ask (with some red flags) until it comes time for payment. I don’t want to ignore real customers but I’m also tired of getting to the finish line with the scam artists and then they’ll ask to send me a check or wired transfer for way more than the retainer amount or won’t pay (which again they’ll agree to pay through the website until it actually comes time to pay).