Lips look bad with any lip product

Hello! How do I stop my lips from cracking and getting dry like this whenever I put lip(stick, gloss, stain)? I tried using Vaseline but it doesn’t really work for me.

Edit: Thanks to everyone and their suggestions! I will definitely try and look into them more! (I’m somehow getting downvoted on this post lol.)
Points to add:
• I do stay hydrated ☺️ It’s really just my lips that get dry easily
• I use my toothbrush to exfoliate my lips
• I don’t have lip filler! 😂