1 min readfrom The Phoblographer

The Simple Math Behind Ad-Free Photography Journalism

The Simple Math Behind Ad-Free Photography Journalism
I started to do things that otherwise would seem crazy for a publisher of a niche photography online magazine to do. For starters, this year, the Phoblographer may actually make a printed magazine again. But in addition to that, we didn't sell any ads to the big camera manufacturers. It really showed me that if everyone even gave $1 to read FOR THE YEAR, we'd make enough money to be able to grow and sustain the site for a very, very long time. But that's really tough to ask. Eventually, I'd like to site to move away from needing and relying on banner-ads. Instead, I want the site to go fully super-affordable subscription eventually.

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