Boycott Nudie Jeans!

I’m in the market for a pair of jeans since I do not have one and heard someone a while ago mention nudie jeans as a sustainable brand. The price made me hesitant but I kept in mind the fact that I need a pair that lasts me like forever and the repair service they offer seemed to align with my goal. I accidentally pressed the stores section on the menu and THANK GOD I DID (look at attached photo)

Saw someone on reddit say that their customer service is apparently trash. For the sustainability aspect I invite you to look at this reply to their 2022 sustainability report https://www.reddit.com/r/malefashionadvice/s/CEoBdI5XYQ I think most of us have reached the conclusion that a perfectly sustainable brand doesn’t exist and the best way to achieve sustainability is by buying less or secondhand but the doesn’t mean that we should stop holding brands accountable.

Edit: To make it clear, I am saying that they should be boycotted due to their partnership with israel and having store locations there. I wanted to share the fact that they’re not as ethical in the human rights aspect as they like to claim